Privacy Policy

Introduction

Welcome to SOFTFLOW™ (“Site”), operated by Aquaficient Technologies Pvt. Ltd. (“Company,” “we,” “us,” or “our”). Your privacy is of utmost importance to us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, www.softflow.in (“Site”). Please read this policy carefully to understand our practices regarding your personal data.

Information We Collect

We may collect the following types of information:

  1. Personal Information:

    • Name

    • Contact details such as email address, phone number, and billing/shipping address

    • Payment information (processed securely and not stored by us directly)

  2. Non-Personal Information:

    • IP address

    • Browser type and version

    • Time zone settings

    • Operating system and platform

  3. Order Details:

    • Product information related to your purchases

    • Shipping and transaction data

  4. Communication Details:

    • Records of any correspondence or queries sent to us, including feedback or support requests.

How We Use Your Information

The information we collect is used to:

  • Process your orders and manage transactions.

  • Provide updates on order statuses and handle returns, cancellations, or refunds in line with our Return and Refund Policy.

  • Enhance your shopping experience by understanding your preferences.

  • Communicate with you about products, services, promotions, and updates, where applicable.

  • Improve website functionality and optimize user experience.

  • Detect, prevent, and address technical issues or unauthorized activities.

Sharing of Information

We do not sell or trade your personal information. However, your data may be shared with third parties under the following circumstances:

  • Service Providers: We may share your information with third-party vendors and payment processors to facilitate order processing, shipping, and payment completion.

  • Legal Obligations: We may disclose information if required by law or to comply with legal proceedings.

  • Business Transfers: In the event of a merger, sale, or transfer of our assets, your information may be included as part of the business assets transferred.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

  • Understand website usage patterns.

  • Customize your experience.

  • Improve functionality and performance.

You can manage cookie preferences through your browser settings. Disabling cookies may affect certain features of the Site.

Data Security

We implement robust security measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. Despite our efforts, no system can guarantee complete security. Please notify us immediately if you suspect any breach of security.

Retention of Information

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law.

Your Rights

You have the following rights regarding your personal data:

  • Access and review your data.

  • Request corrections to inaccurate or incomplete data.

  • Request deletion of your data, subject to legal and contractual obligations.

  • Opt-out of receiving promotional communications.

To exercise these rights, please contact us at customercare@softflow.in.

Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We recommend reviewing the privacy policies of third-party websites before sharing any personal information.

Changes to this Privacy Policy

We reserve the right to update this Privacy Policy periodically to reflect changes in our practices or applicable laws. Any updates will be posted on this page with a revised “Last Updated” date. Continued use of the Site signifies your acceptance of any changes.

Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us: